NewTekスタジオ

Tip Jar | Interactive Demo

American Cancer Society Embraces Live Video Production

June 22, 2017 by Chuck Baker

In addition to fighting cancer, the American Cancer Society (ACS) embraces emerging technology in outreach for education and fundraising. In this video, Andy Huff, Sr. Dir. Multimedia Services for ACS shares how media production technologies have allowed them to achieve high production values while expanding from studio-based to remote production. By embracing new social media and online distribution, they have been able to multiply the sizes of audiences reached in their live-streaming from 15,000 impressions to over a million.

2017-06-22_11-12-56

Huff has this to say: “The technology and the cost of technology, specifically that provided by NewTek and others, has allowed us to enter a place and produce a product that is far superior, and we do it for a very minimal cost, which at the end of the day puts more money back into the mission of saving lives.”

2017-06-22_11-14-17

Compared to a traditional broadcast switcher they formerly used, executive producer Dan Hodlick found that TriCaster 8000 was able to do most of the same switching capabilities, at less cost. The value proposition goes beyond compelling for the many more things that TriCaster does that their traditional switcher did not do: built-in text and graphics, video playback capabilities, audio mixing and much more.

Read our story about the early results of the first ACS Facebook Live stream:

Read our story on ACS’s Atlanta Studio:

Locate a Reseller Near You

An image from the Facebook Live stream for Relay for Life, ACS's annual signature fundraising event.

An image from the Facebook Live stream for Relay for Life, ACS' s annual signature fundraising event.

An effect mixing two camera shots with a graphic background and elements.

An effect mixing two camera shots with a graphic background and elements.

The set in the Atlanta studio, ready for the Society Talk show.

The set in the Atlanta studio, ready for the Society Talk show.

TriCaster set up on location and ready to stream.

TriCaster set up on location and ready to stream.

Just because we like it...

Just because we like it...
Share this article:

Broadcast - Web, Corporate Video, Customer Stories, Home Page, Live Production, Live Streaming, Social Media, TriCaster, Feed,

American Cancer Society, Facebook Live, Live Production, Live Streaming, Low Cost, Multi Camera, TriCaster, TriCaster 8000, Webcast,


NewTek製品の
購入場所

NewTekには世界中にリセラーを配置したネットワークがあります。そこの全員が当社製品の専門家であり、ビデオプロダクションとストリーミング業界のプロです。

このツールを使用してお近くのNewTekのリセラーを見つけてください。

リセラーの検索

ソリューション専門家に相談

NewTek システムと NDI を使用したライブプロダクション・ワークフローについて専門家のアドバイスを得るか、または当社のソリューション・エキスパートがお手伝いします。

x
Chat with Customer Support
x
Chat with a Sales Specialist